
Repositioning a legacy tool for modern buyers
Research, identity and site
Brand
North Room Press is the studio of illustrator Lina Bergström, drawing for magazines, children's books and packaging clients who want warmth without clip-art vibes. Commissions include pencil roughs, color studies, revision rounds with art directors and layered PSD or Procreate files with clear print separations, font licensing notes and a short Loom walkthrough so printers know which layer to trap and which to keep live. Rush fees are quoted up front when your issue closes early.


Research, identity and site
Brand

OOH, social and microsite
Campaign

Flows, UI kit and QA
Product
Spreads, cover sketches and ink tests pulled from magazine, book and packaging commissions this year.



Commissions start with brief reviews, reference boards and a written delivery spec your art director can challenge. We document layers, separations and revisions so files survive printer changes and still match the comp six months later.

Roughs that show composition fast.

Color palettes tested on real packaging.

Revisions tracked without losing layers.

Files prepped for foil and emboss.
“Editors kept the rough edges we liked instead of polishing the personality out.”
“Editors asked for one more round and it still shipped on Friday.”
“The layered files opened cleanly in our print vendor’s RIP on the first try.”
Sample quotes for illustrator- only.
Brief, references and delivery specs confirmed in writing.
Keyword maps, SERP screenshots and outline drafts reviewed together.
Revised PDFs, separated layers and printer emails bundled each Friday.
Open files, style PDF and printer liaison until first run ships.
A brief review, rough sketch round, shared Procreate link and timeline PDF within five business days.
Yes, Stockholm studio days or remote reviews over Zoom, with annotated PDFs when you cannot join live sessions.
Procreate, Photoshop, InDesign or your toolchain—we adapt to client rules and IT policies.
You do, with layered source files, sketch scans, license notes for fonts and stock, plus a one-page summary for your printer.
Krukmakargatan 12, Stockholm (fictional studio)
+44 20 7946 0958
Bring a hard brief with references—we like those puzzles.